As a brand or marketer, it would be perfectly rational to think that the best way to reach your influencer marketing goal, whether that be brand activation or lead generation, is to find influencers with the biggest following. But choosing an influencer based on their 150k+ followers won’t...
Tag - influencer-marketing-basics
Interested in parenting and family blogs? Here's a list of our 7 favourite blogs that you should be following in 2017.
At this year’s IFA, the world’s biggest technology trade show, blogfoster was not only present as a tech company to pave the way for the influencer marketing of the future, but we also invited influencers to connect with brands in the analogue world.
Influencer marketing is now part of nearly every marketing mix. But who are influencers?
Influencer marketing can be rewarding when done right. This article will show you how to approach influencer marketing to stand out.
Influencer, Blogger or Vlogger? Who are they and where is the difference? At Rock the Blog 2017 four so-called influencers discussed if there was an identity crisis.
Influencer marketing has a high potential if done right. This article will show how to choose the right social channels for your influencer marketing objectives.
Check these data about the blogger community and discover which age segments are more popular, which technology they use, which days and hours they blog more often, and which topics they talk about.
How to categorize a blog has been an undefined area. There are different methodologies and the final classification sometimes is based on a personal approach. In this post you can discover which are the categories defined by IAB that will turn into the industry standards.